FAQ
Frequently asked questions
How your store and sales agent work, and what happens when money is involved.
Getting started
What is 247Store?
247Store lets you launch an online store in minutes. An AI sales agent sits on top of your catalog, prices, delivery rules and payment setup, and takes a buyer from first question to a paid order, on your store and in the chat apps your customers already use.
Who is it for?
Small business owners who sell products or digital goods: clothes, accessories, beauty and skincare, food, gadgets and home items, and also books, courses, memberships and downloads. It suits solo owners and small teams who already get inquiries through chat or social DMs and spend too much time answering the same questions.
How long does it take to launch?
A few minutes. You name your store, add at least one product with a name, price, photo and stock count, then publish. A template and brand colours are applied for you, and you can change them after you publish.
Do I need to verify my identity before I publish?
No. Your store goes live without it. Identity verification only comes in when money is involved: you need it before you can take paid orders and receive payouts. Until then, buyers can browse and chat with your agent.
Can I sell digital products or services?
Digital products, yes. You can sell books and documents, online courses (with lessons and free previews), memberships and downloadable files. Buyers get access as soon as payment is confirmed, by email and in a private library, and there is nothing to deliver. Services that need booking or scheduling are not supported yet.
How much does it cost?
Creating a store is free to start. Pricing isn't final yet, and we'll share it before any charges apply.
Your sales agent
What can the agent do?
It answers questions about your products, prices, stock, delivery and store policies using your catalog and settings. It builds an order with the buyer, collects and checks delivery details, quotes the delivery fee and window, creates a payment link, reads the payment status, and sends order updates. It also tells real inquiries apart from small talk, without pushing a sale on every message.
What will it never do?
It will not change prices or stock, give discounts beyond the limit you set, issue refunds, handle disputes, promise exceptions to your policies, or mark an order paid because a buyer sent a screenshot. It also won't state a price, stock level, delivery date or payment status that isn't backed by your data.
How does it know my prices and stock?
Only from your catalog and settings. It doesn't guess. If it can't find an answer in your data, it says so and hands the conversation to you.
What happens when the agent isn't sure?
It escalates. The agent tells the buyer a person will follow up, puts the conversation in your queue with a summary and a suggested next step, and alerts you. You can reply from your dashboard.
Can I take over a conversation or pause the agent?
Yes. You can take over any conversation with one tap, and a switch in the dashboard header pauses the agent everywhere. Everything the agent says and does is logged, so you can see why it escalated.
Can the agent offer discounts?
By default, no. You can allow a discount up to a limit you choose, and the agent can't go beyond it.
Payments and delivery
How do I get paid?
Buyers pay through a secure payment link or checkout, and your money is paid out to the payout account you add. We don't hold your money in a wallet. You'll need to verify your identity and add a payout account before paid orders switch on.
How is payment confirmed?
By the payment processor, never by a buyer's message or screenshot. An order only moves to paid when the processor confirms it.
How does delivery work?
At first, you handle delivery yourself. You set your delivery areas, fees and time windows, and the agent quotes from them. If an address is outside your rules or unclear, it hands over to you. Until you set rules, buyers are told you'll arrange delivery with them. Delivery partner integrations are planned for later.
Does stock run out while the agent is chatting with several buyers?
When a payment link is created, that stock is held for a short time, so two buyers can't pay for the same last item. The hold is released if the link expires or payment fails.
Channels
Where can the agent talk to my customers?
On your storefront chat and on the social accounts you connect. Telegram is available now, WhatsApp and Instagram are on the way, and we'll add more over time.
Will the agent read my personal chats?
No. The official chat apps only send the agent messages sent to your business number or account, not your personal conversations. We recommend a dedicated business number or professional account, which also keeps your private chats private.
Do buyers have to chat with the agent?
No. Buyers can browse and check out without chatting. The agent is there to help, not a step they have to go through.
Your store
What will my store link look like?
Each store gets its own address, like yourstore.247store.site. Custom domains are planned for later.
How do I log in to manage my store?
Go to yourstore.247store.site/admin. It takes you to the 247Store sign-in with your store already selected. You can also sign in directly from the main site with Google or your email and password.
Can I change my template, colours or logo later?
Yes. After you publish you can switch template, reorder or hide sections, set your colours, and upload a logo, banner and adverts. Your dashboard also takes on your store's logo and colour.
How do I add my products?
Three ways: paste or upload messy notes and let the AI turn them into products, upload a spreadsheet, or add them one by one. You review everything before it's saved.
Privacy and security
What data do you collect?
Only what's needed to run your store. Seller and buyer data are kept separate for each store. Identity checks are handled by our verification partner, and we aim to store the minimum, avoiding keeping ID images ourselves where we can.
Can someone talk the agent into a discount or a free item?
The agent's limits are enforced in code as well as in its instructions, so a buyer can't talk it past them. Its tools check every action, and anything outside your rules goes to you.
Ready to try it?
Name your store, add a product and publish. You can set up payments when you’re ready to sell.
Create a store